At Madame World (www.madame-world.gr), we respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and protect your data in accordance with the General Data Protection Regulation (GDPR – Regulation (EU) 2016/679).

1. What data we collect

During your visit and/or use of our services, we may collect the following personal data:

  • Full name
  • Email address
  • Contact telephone number
  • Shipping/billing address
  • IP address
  • Browsing data (via cookies – see Cookies Policy)
  • Information about your purchases and behavior on the site (via Google Analytics, Facebook Pixel, TikTok Pixel)

2. How we collect data

Data is collected when:

  • You fill out registration or contact forms
  • You make a purchase from our online store
  • Sign up for the newsletter
  • Browse our website
  • Interact with our ads on social media (Facebook, Instagram, TikTok) or Google

3. What the data is used for

We use your personal data for:

  • Order processing and customer service
  • Sending newsletters (with your explicit consent)
  • Improving the user experience
  • Personalized ad targeting through Facebook Ads, Google Ads, and TikTok Ads
  • Statistical analysis of traffic (via Google Analytics)

4. Legal basis for processing

The processing of your data is based on the following legal grounds:

  • The performance of the contract (e.g. for orders)
  • Your consent (e.g. for newsletters or cookies)
  • Compliance with legal obligations
  • Our legitimate interest (e.g. for analyzing site performance)

5. Who we share data with

Your personal data may be shared with:

  • Third-party service providers (such as transport companies, hosting providers, Complianz plugin, etc.)
  • Advertising platforms such as Facebook, Google, and TikTok for remarketing purposes
  • Data analysis providers such as Google Analytics

All our partners comply with the GDPR.

6. Your rights

You have the following rights regarding your personal data:

  • Access to your data
  • Correction of inaccurate data
  • Deletion (“right to be forgotten”)
  • Restriction of processing
  • Objection to processing
  • Ability to withdraw consent at any time (via Complianz tool)

To exercise your rights, you can contact us at:
✉️ [email protected]

7. Data retention period

Your data is stored:

  • For as long as necessary to perform the contract
  • For advertising purposes until you withdraw your consent
  • For tax and legal compliance reasons (at least 5 years for financial data)

8. Data security

We take all necessary technical and organizational measures to protect your data, such as:

  • SSL encryption
  • Firewall and security system on the server
  • Access only by authorized persons

9. Cookies & Tracking

We use cookies and similar technologies for:

  • Traffic analysis (Google Analytics)
  • Display personalized ads (Facebook Pixel, TikTok Pixel, Google Ads Remarketing)
  • Improving the functionality of the site

You can manage your settings at any time using the Complianz consent tool.

10. Contact

Data Controller:
Madame World
Email: [email protected]
Website: https://www.madame-world.gr

If you believe that your rights have been violated, you can file a complaint with the Personal Data Protection Authority: www.dpa.gr

Last update: July 1, 2025